Top 5 Film & Television Apps in Uruguay: Q1 2024 Performance

In the first quarter of 2024, the top 5 film and television apps in Uruguay showed diverse trends in terms of downloads, revenue, and active users, according to Sensor Tower data.

Star+ experienced fluctuations in its weekly downloads, peaking at 18.1K in the week of January 22 and ending the quarter with 15K downloads. Its weekly revenue showed a steady pattern, reaching approximately $10.5K in mid-March. Weekly active users ranged from 110K to 145.6K, showing a slight increase towards the end of the quarter.

Max: Stream HBO, TV, & Movies, launched at the end of February, quickly gained traction. Weekly downloads remained strong, averaging around 20K, while weekly revenue peaked at $11.5K in early March. The app's weekly active users saw a rapid increase from 16.8K in its launch week to 55.5K by the end of March.

Netflix had a consistent performance in weekly downloads, averaging around 6K. Its weekly revenue hovered between $1.9K and $2.2K, with no significant spikes. Active users showed a gradual decline from 293.5K at the start of the quarter to 268.2K by late March.

Disney+ maintained a steady weekly download rate, peaking at 5.9K in mid-March. Revenue remained relatively stable, reaching around $4.5K towards the end of the quarter. Active users fluctuated slightly, ending the quarter at approximately 122.2K.

DGO saw a notable decrease in weekly downloads, from 9K at the start of the quarter to 3.4K by the end of March. Active users also saw a decline, from 35.1K to 37.4K over the same period.

For more detailed insights and data, visit Sensor Tower.